Anne Marie Dougherty is the Executive Director of the Bob Woodruff Foundation, and an award-winning marketer, industry thought leader, and passionate champion for our nation’s veterans and their families. Under her dynamic approach to leadership and management, the Foundation has grown from a small regional organization to a top-tier, nationally recognized brand and market leader. Dougherty has disrupted the traditional fundraising approach, leveraging metrics, relationships, and results to maximize the Foundation’s $53 million investment impact. She utilizes an entrepreneurial approach in moving the Foundation forward and establishing a standard of excellence that permeates the entire organization.
Since she took on the role in 2011, Dougherty transformed the Foundation’s annual Stand Up For Heroes event into a sustainable business model and growth engine. Dougherty has also broken new ground in both programming and partnerships, establishing the Foundation as an innovative hub for collaboration among partners ranging from the White House to The Royal Foundation in the UK. Dougherty brought the Foundation into partnership with Veterans on Wall Street (VOWS), a consortium of 90 top financial services institutions that help support veterans working in the global financial services industry; has also facilitated the Foundation’s role in the Veterans TransAtlantic Partnership (VTAP), a UK-US based alliance; and has been at the forefront of pioneering the National Veterans Intermediary (NVI), a program that works to reduce the variability of outcomes for veterans based on geography and to network networks of resources for all veterans to improve outcomes. Dougherty also spearheaded the establishment of the Foundation’s Next Generation Action Council (NGAC), a group empowered to bridge the gap between young military veterans and civilians and raise awareness among a new generation of influencers. The next frontier Dougherty aspires to tackle is harnessing the community of powerful, motivated change-makers in the technology sector and unify them behind the common goal of fostering positive outcomes for our veterans and military families.
Dougherty was named The Nonprofit Times and American Marketing Association “Nonprofit Marketer of the Year” in 2012, and has received multiple awards on behalf the Foundation’s industry leading impact. Dougherty has appeared on Cheddar TV and MSNBC to discuss the Foundation’s work, and has been featured in articles in USA Today, Forbes, TIME Magazine, and more.