Marshall joined the Bob Woodruff Foundation team in February 2018 with a focus on the integration of marketing, communications and fundraising solutions for the organization. His two decades of experience with military and veteran issues, from recruiting and retention to veteran non-profit branding, help the Bob Woodruff Foundation further define its already strong brand identity and help fulfill its mission to an even greater extent. He most recently served as the President of J. Walter Thompson INSIDE, leading the JWT team of Employer Branding, Culture Transformation, and Recruitment Marketing specialists across offices in New York, Atlanta, Washington DC, and Los Angeles.
Prior to taking on the leadership role with JWT INSIDE, Marshall served as the Chief Operating Officer for the J. Walter Thompson Atlanta and Houston offices. Marshall started with JWT in 2006, acting as the account lead for the United States Marine Corps business where he led the direction and strategic development for the account for over six years. Before joining J. Walter Thompson, Marshall was a Brand Manager at Kraft Foods, supporting and leading multiple brand teams, including P&L responsibility for a product portfolio with close to $100 million in annual sales.
Marshall’s 17 years of brand marketing and advertising experience were preceded by service in the United States Marine Corps, first in an operational assignment at Camp Lejeune, North Carolina, followed by several years assigned to the Marine Corps Recruiting Command in Quantico, Virginia.